2023: WINNERS!!

Winners of the second edition of the Awake Tourism Challenge, a contest organized by the World Tourism Organization – UNWTO; which rewards startups that have an innovative approach and that include the Sustainable Development Goals – SDGs in their business model.

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2022: FINALISTS!!

We were on the list of 10 finalists of the “Social Entrepreneurship Competition in Tourism” contest, which is oriented to social innovation and entrepreneurship in tourism.

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About SmArt For Sustainability – S4S

SmArt for Sustainability is the startup of SmArt Tourism and Hospitality Consulting, an innovation project in tourism aimed at reducing the gap of the UN Sustainable Development Goals.

This project was one of the 10 finalists of the Social Entrepreneurship Competition in Tourism, which is oriented towards social innovation and entrepreneurship in tourism; and is promoted by the TUI Care Foundation with the support of the Eberswalde University for Sustainable Development, ITB Berlin, Social Innovation Academy, Travel Massive, UNWTO and Teejit. About 200 initiatives around the world were part of the contest.

SmArt for Sustainability is an initiative created to contribute to the development of tourism in indigenous communities worldwide using digital art. It consists of the creation of Sustainable NFT and NFT Travel, developed by artists from the same communities with the support of NFT influencers, which will allow raising funds to carry out projects that improve the quality of life of the community, the protection of ecosystems and their cultural and natural heritage.

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Comprised of 80 families and around 300 people, located 9 km from the town of Ollantaytambo in Peru. It highlights the quarries in the area, which were exploited in Inca times to transport stones to Ollantaytambo, and also mentions the presence of pre-Hispanic chullpas.

Made up of approximately 180 families, tourists who visit them can learn to carve in Marmolina stone. Its natural charm is the Perolniyoc waterfalls and within the route you can see part of the Qapacñan of the Incas (the main Inca's trail).

Community of approximately 180 families, its agricultural activity is its main economic means. The tourists who visit them have the opportunity to know the traditions and daily life of the communards.

Community made up of approximately 70 families. Its view is beautiful and you can see the snowy Pitusiray and the town of Calca.

The community is characterized by their good structure, they have developed tourist activities that include walks to the mountains where they make interpretations of the traditional "ACHUPALLA" plant

Community made up of 40 families who live from what they produce on their lands, have ancestral farming techniques and tools that continue to be practiced over the years.
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Made up of 200 families, its main activity is agriculture and livestock and they stand out for the textiles and crafts. This community has the so-called balcony of the Sacred Valley.

It consists of 25 families, whose main activity is agriculture and animal husbandry. In addition, the ancestral textile where they reflect their iconography.

Community of 200 families. Their most representative traditional activity is the textile industry and they offer to show visitors how they make their craft production.